Nuchev is an Australian based, globally oriented health and nutrition company providing premium goat formula products to Australian and Asian markets. Famous for the natural and pure farming environment, outstanding food safety and quality control, Nuchev asked for identity that reflects modern, innovative company using the latest genetic technology to bring superior quality products to the market.

The challenge was to convey purity of the product and advanced nutritional research behind the formula production. Fluid, friendly shape of the logo incorporates organic elements inspired by milk molecules in a continuous loop. Brand colours represent natural landscape: a hint of the colour of the Sun, blue sky and green goat pastures.